Tuesday, September 9, 2008

Gisele Bundchen new face of Max Factor

Gisele Bundchen, the Brazilian bombshell who is one of the last to earn the supermodel title, has the luxury of picking and choosing her assignments now. Starting in October, get ready to see Gisele Bündchen make a splash in a new print ad campaign by Max Factor. The newest face of one of Hollywood’s oldest makeup brands (Max Factor Cosmetics celebrates its 100th birthday in 2009), Gisele will appear in the ads for Max Factor’s Lipfinity Lip Collection and its ColorGenius Face Collection.


Gisele Bundchen - Max Factor, 2008 Behind-The-Scenes


A superstar in her own right, makeup artist Pat McGrath created the iconic looks that will be featured in the ads. Aren’t those wicked-sexy smokey eyes to die for? In addition to launching Gisele, MAX Factor is celebrating their 100th anniversary in early 2009. Mr. Max Factor, the father of modern makeup, revolutionized the concept of beauty 100 years ago on the Hollywood movie lots with the creation of his iconic makeup line. Designing looks for Joan Crawford, Bette Davis, Rita Hayworth and Katherine Hepburn, he transformed the leading ladies of his era.

Andrea Nicole Baker

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